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Chelsea FC’s Paulo Ferreira Strengthen Youngsters’ Dreams

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Kingston, Jamaica—October 27, 2014—The Digicel Foundation and One World Futbol Project have joined forces to support the next generation of footballers by providing 30 nearly indestructible footballs to Boys Town and school sporting programmes in surrounding communities. The handover, which took place on Sunday, October 26, was made by Paulo Ferreira, former Chelsea and Portugal player at the Boys Town Community field.

Ultra-Durable One World Futbols

“Play enables hope, opportunity and optimism. While our ball technology is unique, the real magic is not in the ball, it is what happens when children are allowed to play,” said Neill Duffy, chief catalyst, One World Futbol Project. “The ball is a tool that unlocks human potential. Through our collaboration with Digicel, we are fulfilling our mission to bring the power of play to the children that need it most and help transform lives.”

Designed to outlast any other inflated ball available today, the One World Futbol never needs a pump and never goes flat, even when punctured multiple times, making it ideal for use in harsh environments such as disaster areas, refugee camps, conflict zones and other disadvantaged communities where a traditional inflated ball doesn’t last. For more information about One World Futbol Project, visit oneworldfutbol.com. Follow us on Facebook, on Twitter, and on Instagram.

Commenting on the initiative, Kerry Jo Lyn, Director of Projects and Strategic Initiatives with Digicel Foundation said, “This contribution to primary school sporting programmes is our way of helping to keep these youngsters’ dreams alive. They now have a ball that will play as long they will! Partnerships such as these along with Digicel’s wider grassroots initiatives, through the Kickstart Academy and Digicel/JFF Grassroots Football, are just a few ways we aim to support the development of our youth’s sporting talents.”

Grateful for the donation, Delroy Simmonds, Operations Manager at Boys Town said, “We are quite happy for them. As you can imagine often times there is a difficulty in getting sporting equipment—balls are very expensive, especially the balls that we normally use, as they get damaged and it’s another cost to have them repaired or replaced. These balls will go a far way in eliminating costs over a long period. They are perfect for our youngsters!”

David Monk, senior international development officer (far right) and Paulo Ferreira (left), former Chelsea FC and Portugal player now Chelsea FC Foundation Ambassador, look on as a youngster juggles one of the ultra-durable One World Futbols. Photo credit: Collin Reid.
David Monk, senior international development officer (far right) and Paulo Ferreira (left), former Chelsea FC and Portugal player now Chelsea FC Foundation Ambassador, look on as a youngster juggles one of the ultra-durable One World Futbols. Photo credit: Collin Reid.

About Digicel Group
Digicel Group is a leading global communications provider with operations in 32 markets in the Caribbean, Central America and Asia Pacific. After 13 years of operation, total investment to date stands at over US$5 billion worldwide. The company is renowned for delivering best value, best service and best network. Digicel is the lead sponsor of Caribbean, Central American and Pacific sports teams, including the Special Olympics teams throughout these regions. Digicel sponsors the West Indies cricket team and is also the presenting partner of the Caribbean Premier League. In the Pacific, Digicel is the proud sponsor of several national rugby teams and also sponsors the Vanuatu cricket team. Digicel also runs a host of community-based initiatives across its markets and has set up Digicel Foundations in Haiti, Jamaica, Papua New Guinea and Trinidad and Tobago which focus on educational, cultural and social development programmes.