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Play Soccer Non-Profit International to Deliver One World Futbols to Programs in Gauteng, South Africa


Gauteng, South Africa — February 12, 2013 — Play Soccer Non-Profit International (PSNI)–a unique sports-inspired program that empowers children and youth to lead change in the world’s most under-served communities–today announced it has teamed up with One World Futbol Project(OWFP) to deliver 400 Chevrolet-branded One World Futbols to its South Africa program in Gauteng. The virtually-indestructible One World Futbol never needs a pump and never deflates–even when punctured multiple times–making it ideal for play in all types of terrain and harsh environments.

The ball distribution will be one of several highlights during a visit by Wilfried Lemke, the United Nations Secretary-General’s Special Advisor on Sport for Development and Peace, to one of the program’s two program sites in Gauteng.

The PSNI South Africa program is honored to be able to once again welcome Mr. Lemke to meet with its young staff, including Themba Dan Chauke, who was selected in 2011 by the United Nations Office on Sport for Development and Peace (UNOSDP) to participate in the first global youth leadership training held by UNOSDP. “It is especially exciting to have Mr. Lemke’s visit coincide with the contribution of One World Futbols,” said Judy McPherson, Founder and Executive Director of PSNI and its “Play for Fun, Learn for Life” program. “The new youth management team for the South Africa program re-enforces the importance of the UNOSDP investment in youth leadership and highlights the vital support of companies like One World Futbol Project and Chevrolet who believe in and support their work and the power of sport for development.”

One World Futbol Project’s mission is to make a meaningful impact by bringing the joy of soccer and play to youth around the world through a virtually-indestructible ball, the One World Futbol. Working with corporate sponsors, partners, institutions, and organizations on the ground, OWFP is distributing One World Futbols to programs providing sport for development programs to under-served communities around the world. Chevrolet, One World Futbol Project’s founding sponsor, is supporting the production and distribution of 1.5 million balls around the world over the next three years.

“It’s often difficult to take action in the face of the devastation suffered by so many young people in Africa, but making an impact can be as simple as giving these kids an ultra-durable soccer ball that will let them play soccer for as long as they want,” said One World Futbol Project Co-founder and Chief Innovation Officer, Tim Jahnigen. “One World Futbol Project strives to improve the lives of youth and adults in disadvantaged communities by working with organizations like Play Soccer on the ground in under-resourced villages and towns around the world. We are thrilled to be working with Play Soccer and their team to help us bring the power of play to children and youth in Africa and around the globe.”