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2018 World Cup Campaign

Deliver More Play

To celebrate the power of play and the world’s greatest sporting event, Caravela Coffee joined forces with fellow B Corporation, Amalgamated BANK, and roasting partners: Counter Culture and BeansandBagels, to embark on a unique collaboration with One World Play Project. Caravela’s goal was to find more ways to engage their customers and roasting partners to improve the livelihood and quality of life in the Latin American coffee growing communities they serve.

Through our Corporate Engagement program, Caravela is delivering unpoppable One World Futbols to youth at schools in the more than 100 rural coffee communities in Colombia, Ecuador and Peru where Caravela is present. With promotional support from the Perfect Daily Grind Magazine, a 100-ball match from Caravela and a 40-ball match from New Resource Bank/Amalgamated, the program raised more than 240 unpoppable balls, impacting an estimated 7,200+ youth in Latin America.

 

“When B-Corps work together we can amplify our impact even more. The partnership between Caravela, Amalgamated Bank and One World Play Project during the 2018 World Cup is proof of that. We more than doubled the donations of One World Futbols to rural communities throughout Latin America, helping make a difference to thousands boys and girls.”

Alejandro Cadena
Co-Founder and CEO, Caravela

“At Amalgamated, we’re on a mission to support those who support others and to invest in impactful causes. We were proud to partner with fellow B Corps One World Play Project and Caravela Coffee on this unique program to impact children in Latin America and share the power of play.”

Tracy Tinclair
Regional Marketing Manager, Amalgamated Bank

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